This is a print ad for a training course organized by Heineken. In the course, pub owners can learn tapping techniques useful to serve their beer perfectly. A smart approach to make the beer glass look like a book with the slogan “a beer has a lot to teach”.
Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
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