This hitchhiker is using an extraordinary way to show by-passers where he wants to go. By simply writing down his coordinates of latitude and longitude people with a GPS can find out what his exact destination is. Underneath the picture you can only see the word Touareg and the Volkswagen logo, so we are asking ourselves the question if this is an ad for the GPS system in the Touareg or for this type of Volkswagen itself? Because every car with a GPS can add these coordinates to its system.
Volkswagen: Coordinates16
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Details
- Date: 21 November 2011
- Industry: Automotive
- Media type: Print
Credits(add credits)
- Agency: Adler Chomsky Grey, Tel Aviv
- Country: Israel
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