The Israeli Consumer Council wanted to let people know it's time to stop their everyday chase for lower prices. McCann Erickson Tel Aviv, therefore created this funny print ad, referring to the old computer games such as 'Doom' and many other shooter games.
Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
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