Pedigree is experimenting with a new way to raise money for its famous ‘Adoption Drive’ campaign, by creating this super cute Doggy video, and enabling YouTube’s revenue sharing model, to make every global view earn money for the cause.
Pedigree: Share for dogs8
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Details
- Date: 3 May 2014
- Industry: Garden & Pets
- Media type: Social Media
Credits(add credits)
- Agency: Colenso BBDO, Auckland
- Country: New Zealand
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