Social media are taking over our lives, it is the main cause of people reading less and less books. But Penguin books found the perfect solution to solve the problem of people forgetting to read. They invented the bookmark that reminds you to read, and of all places, it will remind you on Twitter.
Penguin Books: Tweet for a book?18
Penguin Books: Audiobooks
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- Date: 11 July 2014
- Industry: Media & Publishing
- Media type: Social Media, Technology
- Agency: Mood, Sao Paulo
- Country: Brazil
- Creative Director: Valdir Bianchi
- Art Director: Lucas Amaral
- Copywriter: Rafael Gonzaga
- Creative Technologist: Rafael Coelho
- Illustrator: Marcelo Anache
- Additional Credits: Grama Films
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