Jeremy Clarkson, maker of the famous Top Gear program in the United Kingdom, is accused to have punched a BBC producer because he wanted a steak. Snickers now cunningly made a top topical about that on Twitter.
Snickers: Jeremy Clarkson16
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118 MONTHS AGO
Murtaza Patel said...
Very effective and real-time pitch (and example) of News-jacking.
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Details
- Date: 13 March 2015
- Industry: Food
- Media type: Social Media, Top Topical
- Comments: 1
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