Honda just launched its new 2-minute-commercial called paper. Through the imagination of famed director PES and a team of animators, thousands of hand-drawn illustrations were transformed into a magical 3D world. Images include references to founder Soichiro Honda's use of a radio generator to power his wife's bike, Honda's motorcycle development and multiple shots of cars past and present, including the new 2016 pilot vehicle.
Honda: Paper16
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Details
- Date: 21 September 2015
- Industry: Automotive
- Media type: TV Commercial
Credits(add credits)
- Agency: RPA, Santa Monica
- Country: USA
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