Most people think that storage is dull, but at IKEA they know the joy that good storage can bring you. In this advert they focus on the joy that comes from giving the things you love a proper home. The story follows a flock of much-loved T-Shirts as they go on an epic journey to find their home. After travelling across seas and mountains, they eventually come to rest in a beautiful Ikea wardrobe.
Ikea: Joy of Storage16
Related Posts
Awards won (add award)
Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
Leave a comment
Details
- Date: 8 January 2015
- Industry: Retail
- Media type: TV Commercial
Credits(add credits)
- Agency: Mother, London
- Country: United Kingdom
Tip us
Do you have a tantalizing tip off for a hot scoop? Don’t delay, be our honorary informative and we’ll reward you!