It’s raining men? In this spot it doesn’t..
Mother London made a shocking ad for Plane Stupid, an organization fighting aviation expansion.
It tells that “an average European flight produces over 400kg of greenhouse gases for every passenger…that’s the weight of an adult polar bear.”..
How to make this fact clear to a crowd? Well by showing polar bears falling from the sky to splattery deaths. Probably it will evoke extremely negative emotions for some. But yeah it’s a fact: shocking ads spread like fire!