Colombia is one of the countries where young adults don't exercice often. To show them that this was important, Sancho BBDO made a game how people could feel how difficult it would be in 20 years to move around.
El Tiempo: 20 years later4
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Details
- Date: 28 April 2014
- Industry: Healthcare
- Media type: Ambient
Credits(add credits)
- Agency: Sancho BBDO , Bogotá
- Country:
Colombia
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