These MINI Traffic Lights, are a set of creative rolling digital billboard installations in Vienna, Austria. Scrolling billboards were placed at highly frequented locations in Vienna, perfectly synchronized with the traffic lights right next to them. Every time the light changed, the MINI changed, from Blazing Red to Volcanic Orange to British Racing Green and back. “Es ist rot. Oder wie wit sage: Blazing Red” (It is red. Or as we call it: Blazing Red).