These MINI Traffic Lights, are a set of creative rolling digital billboard installations in Vienna, Austria. Scrolling billboards were placed at highly frequented locations in Vienna, perfectly synchronized with the traffic lights right next to them. Every time the light changed, the MINI changed, from Blazing Red to Volcanic Orange to British Racing Green and back. “Es ist rot. Oder wie wit sage: Blazing Red” (It is red. Or as we call it: Blazing Red).
MINI: Traffic Lights5
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Details
- Date: 22 November 2015
- Industry: Automotive
- Media type: Ambient, Outdoor
Credits(add credits)
- Agency: Gewista Urban Media, Vienna
- Country: Austria
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