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Germans are known for hard working and solid craftmanship. The German hardware store ‘Hornbach’ therefore showed in a very national way, how their hammers are build.. From a tank, to a hammer.

Hornbach is a German DIY-store chain offering home improvement and do-it-yourself goods. Their new campaign, called “Make it Your project”, they’ve made this absurd yet intriguing spot. The abstract storytelling with extremely imaginativ