A lot of people are claiming radio advertising has no effect anymore. But with this spot Renault has proven that advertising on the radio can still be original. To promote the new Renault Symbol and especially the enormous 560 liters trunk size, they did

This commercial was made for Medal Paint. At first I did not get their slogan “The right colour matters”. But look closer at the colour of the cat.

This is a cool idea for AXE. One is suitable for general audiences. The other one is not. During the night this poster reveals the zone that’s not suitable for the day. The other one uses sms “To complete this ad send Axe to 2345 after 9pm. New Axe

“You wouldn’t ignore this warning. Why ignore them on cigarette packs?” is the slogan that goes along with these outdoor prints. And I must say they make an excellent point because almost everybody ignores the warnings on cigarette packs