To promote Lifebroker and the benfits of life insurance, they put fallen safes in the middle of office foyers encouraging people to read a sticker placed directly above. On the sticker is written “Dead happens” and the links of their website.
Lifebroker: It is raining safes6
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Details
- Date: 21 July 2009
- Industry: Financial Services
- Media type: Outdoor
Credits(add credits)
- Agency: McCann, Melbourne
- Country: Australia
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