Gatorade released this interactive ad, they created a training platform which offered a free social training service online. Athletes could download there own personal training plan each week and compare themselves to other athletes.
Gatorade: The Social Trainers5
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Details
- Date: 18 November 2013
- Industry: Non-Alcoholic Drinks
- Media type: Social Media
Credits(add credits)
- Agency: DLV BBDO, Milan
- Country: Italy
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