A real fun print campaign was made for Peugeot. You have to smash really hard on the first page, the impact causes a little airbag on the next page to pop out. A great way to illustrate the way an airbag works.
Peugeot: Airbag37
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Details
- Date: 6 June 2011
- Industry: Automotive
- Media type: Print
Credits(add credits)
- Agency: Loducca, São Paulo
- Country:
Brazil
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