Now a days many people have a mobile device in one hand and a beer in the other hand while watching football on their television. Heineken created this latest second-screen campaign called #sharedthesofa. Where famous ex football players participle in live interviews through twitter during the Champions League.
Heineken: Share the sofa13
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Details
- Date: 24 May 2014
- Industry: Alcoholic Drinks
- Media type: Social Media
Credits(add credits)
- Agency: DDB, Amsterdam
- Country:
The Netherlands
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