Drugs Set Your Timeline is the first campaign to use Facebook’s new timeline as a medium. Launched by the Israel Anti-Drug Authority, the campaign communicates the hazards of drug abuse in an innovative way. We already mentioned the campaign in a previous post but now you can watch the complete campaign.
Israel Anti-Drug Authority: Timeline35
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Details
- Date: 29 March 2012
- Industry: Non-profit
- Media type: Social Media
Credits(add credits)
- Agency: McCann, Tel Aviv
- Country:
Israel
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