Volkswagen Brazil recently sponsored one of the biggest music festival in Sao Paulo Brazil, the Planeta Terra Festival, where they decided to promote the Fox. Through a mashup of Twitter, Google maps and real world prize locations.
Volkswagen: Twitter zoom campaign16
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Details
- Date: 3 March 2011
- Industry: Automotive
- Media type: Social Media
Credits(add credits)
- Agency: AlmapBBDO, Sao Paulo
- Country:
Brazil
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