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Sprite launched a tournament modelled on the Cricket World Cup, turning humble construction workers in the UAE into cricket stars.
The most recent experiential stunt from Sprite Brazil’s long-running “Refresh Your Ideas” campaign is a powerful shower on the beach in Rio de Janeiro that looks like a drinks dispenser. This is such a simple idea and is bound to get people thinking abou
Not sure what to think about this ad, some might find it terrible others would say it’s genius. It makes you figure how the agency managed to sell this idea to the customer, probably one hell of a sales pitch!
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