To promote LG’s new smart phone G2, M&C Saatchi Stockholm created a whole new way of making banners relevant to mobile users. The banners detect what phone you are using, compare it to the LG G2 and customize the message.
LG: Smartbanners63
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Details
- Date: 12 October 2013
- Industry: Consumer Electronics
- Media type: Banner, Mobile
Credits(add credits)
- Agency: M&C Saatchi, Stockholm
- Country: Sweden
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