A couple of years ago the Belgian beer producer Vedett turned a concrete mixer into a beer bottle.


This year their brand team took it to the next level. Now they made a ‘motel’ out of a concrete mixer truck. The Vedett Motel has 2 king size beds, flat screen TV + DVD, air-conditioning, internet connection, outdoor shower, outdoor dining area at the back and of course a refrigerator full of Vedett. The Vedett Motel will be used on different cool summer events in Europe. Click here if you want to see more pictures.