Posted by Sander Janssen on September 2, 2010 No comments yet
The office building of the Dutch advertising agency Doom & Dickson is getting renovated, during these works a strange message was sent into the world. Funny thing is the fact that Jack Doom and Bill Dickson never existed; they are made up personalities. These supposedly founders of the advertising agency even have their own book and website. Fantastic branding we say.
Posted by Rindert Dalstra on September 2, 2010 No comments yet
What first appears to be a man, who’s going to shoot a bear, turns in to an interactive campaign for Tipp-ex. Choose either “Shoot the bear” or “Don’t shoot the bear” and you will see what happens. How a pretty boring video can turn into something really funny. You can rewrite the story yourself, try it. Thank you for the tip Ivo Mertens.
Posted by Sander Janssen on September 2, 2010 2 comments
The Italian city of Nettuno encourages people to drink responsibly with this print campaign. It shows an John Travolta/Elvis imitator who has been in a car crash, together with the copy “Staying Alive. Drink or drive. Stay sober and you’ll stay alive”.
They probably got their inspiration from this campaign released in 2008, but we can all agree the ‘Saturday night fever-effect’ is much cooler.
Posted by Sander Janssen on September 1, 2010 1 comment
Be warned before you watch this spot, it’s extremely shocking! Peta uses footage of baby seals being clubbed to death; the soundtrack of the spot is Canada’s national anthem “O Canada”. Apparently the Canadian government still sponsors the annual seal slaughter. It’s a bit drastic to ‘attack’ a complete country for this brutal tradition, but sometimes it’s necessary to be extreme in your message to get it transferred. Peta aired the “Explore elsewhere” ad on Google and several travelling blogs
Posted by Rindert Dalstra on September 1, 2010 No comments yet
More then 100,000 bees swarmed together to form the world’s first live bee-board ever. “Save Our Swarm” was created in Devon by Banrock Station Wines in support of the Co-operative’s Plan Bee Campaign.
Money from the sale of every bottle of special edition wine will go to help preserve Britain’s dwindling bee population.
Company: Plan Bee Agency: Unkown Country: United Kingdom
Posted by Bert Callens on August 31, 2010 1 comment
In the past there has been a hundreds successful ambient, viral and guerilla-campaigns done for several brands. But what about sports clubs or brands? Check out our compilation below with some of the best campaigns worldwide for sports!
Worldwide support for the flood victims in Pakistan is starting slow. It’s one of the biggest disasters ever happened so there is a lot of money needed. With this print campaign the Canadian Red Cross is convincing people to donate for this cause. The copy says: “Don’t let hope get washed away. We are on the ground, providing aid to flood victims in Pakistan. And we need your support.”
Only mentioning what the product really is about, that’s an art. In these images they only show the clothing and with these clothes they are illustrating people. Very simple with a touch of genius to it. Mixed colours can tell great stories.
Posted by Bert Callens on August 30, 2010 1 comment
Non-profit campaigns often tackle a too serious tone in their messages. However, this short film of DDB Los Angeles has this certain irony tone in this ‘mockumentary’. It shows the life of a plastic bag, from its birth to where it will gradually die away..