The digital spot features a whale swimming through a sea of plastic pollution desperate to reach the open surface. The whale soon becomes completely coated with plastic debris as he breaches through a floating bed of plastic bottles, bags, and soda rings, where he remains beached.
It was made for the Rise Above Plastics Program of the Surfrider Foundation. They respond to the problem of plastic litter in our ocean and marine environments.
Company: Surfrider Foundation Agency: BPN Country: USA
BMW’s S1000RR is the most powerful one liter bike ever. They launched this bike with a viral using the oldest trick of the book. A tablecloth was pulled from under a place setting but this time they used the bike to make a big impression..
To promote the new Wilkinson Quattro, Wilkinson made this ambient with eggs. It’s an older campaign (2007). They were associating the smooth aspect of eggshells with a clean shave. The masculine faces on the eggs were printed on transparent stickers and then stuck to the eggs. An advertising flyer with a promotion on the back was put in every box.
Slogan for the campaign is: Every man deserves a smooth skin.
The summer is coming..
Many can’t wait until the season begins. BBQ’s, holidays, swimming, tanning, …
But for many the summer isn’t all about fun. They’re realizing that in a couple of months they will have to look fit and in shape, if they want to lay on the beach to rest and tan..
For years now, products and fitness-clubs are advertising to attract people to use their product or service. It comes in all shapes and sizes. We’ve selected some of them for you, beginning in the year 1920 and ending up with a woman in the eigthies, that probably would have beaten us all back then..
Enjoy!
These posters were strategically placed at the entrance of squares and parks, the posters can be broken down and reassembled into chairs. When this is done you can “Have a Break” with a KitKat off course.
Company: KitKat Agency: JWT, Auckland Country: New Zealand
These five print ads were made for Panasonic. It was a campaign for their new wireless DVD theater machine using animals to depict the extinction of wires. In the prints they made a panda bear, a turtle, a lion, a parrot and a whale out of wires. The copy that goes along: “Wires are under extinction. DVD Theater Panasonic. Now Wireless.”
Last week I’ve posted a commercial of Pepsi, on how you have to seduce a girl. Well here’s another one that fits in the line of the humorous ads they made.
In this video, this guys pulls an heroic move to just get a date..
This television commercial introduces the ANZ (Australia and New Zealand Banking Group) Fraud Squad, a team of ANZ employees doing whatever it takes to help protect ANZ customers from online credit card fraud. In this ad the boss tests making an unauthorised internet purchase on a card, resulting in the card omitting helium gas (rather than poisonous gas).
After the jump you can see the other ad!
Hedra is a foundation in the Netherlands that looks after environmental packaging of drink cartons. With these two print ads goes the tagline: For every tree that’s processed in our cartons, we plant a new one.
Posted by Sander Janssen on March 7, 2010 1 comment
Frito-Lay is a company that produces potato chips, but it’s extremely concerned about the environment as well. They dream of a world with less waste. That’s why they’ve introduced a bag made from plants so it’s fully compostable. A chips package is designed to fully break down in just 14 weeks.
After the jump you can see a movie that shows the composting process of one bag of chips.
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