By using a 'free' Wifi signal at a music festival, Amnesty International lets people agree to a false testimonial online. Something which happens a lot when asking people to sign petitions. It's a very simple way to get a message out, apparently even without support of the music festival.
Amnesty International: WeFree16
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Details
- Date: 3 October 2014
- Industry: Non-profit
- Media type: Ambient
Credits(add credits)
- Agency: Artegence, Warsaw
- Country:
Poland - Creative Director: Mateusz Felsmann
- Art Director: Rafał Mierzejewski
- Copywriter: Radek Błoński
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