Saatchi & Saatchi Tel Aviv made this cool video to illustrate what integrated advertising really is. It tells us the old approach of advertisers, and how it can be done differently. We do wonder if they didn’t put too much effort in it?
Saatchi & Saatchi: So what is integrated advertising47
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Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
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