Duval Guillaume Antwerp has released a new campaign for Alfa Romeo, the campaign is called ‘Expedition 147′. It’s made for the upcoming car show in Brussels where Alfa Romeo wants to sell their 147 model at the lowest price possible.
To communicate the message Alfa Romeo literally went ‘deep’, they placed a billboard at the deepest point of the earth. In the Marianatrog near the island of Guam the ocean is 11000 meters (6.8 miles!) deep. The result of this campaign is a true documentary style video of the mission.