IKEA furniture is actually not all that hard to assemble. But as everyone knows, you can easily mix up some of the parts and end up putting it all together back to front. It can happen to anyone. Even billposters, so it would seem.
Ikea: Assembly Fail15
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- Agency: thjnk, Hamburg
- Country: Germany
- Creative Director: Armin Jochum
- Creative Director: Torben Otten
- Creative Director: Georg Baur
- Creative Director: Bettina Olf
- Art Director: Niko Auf dem Berge
- Copywriter: Karl Wolfgang Epple
- Final Artwork Operator: Hilko Wiegmann
- Account Manager: Verena Harwege
- Account Manager: Victoria Linz
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