Telenet: Large football jerseys50

This creative advertising campaign made for BBC makes great use of media placement. The message “See both sides of the story” is place on corner billboards, showing a different tale on the same situation.

These are one of the better billboards from the last weeks. CNN is using a really direct approach in this new campaign. They created the illusion that a piece of the poster was torn away and there is another poster underneath it with a complete different