UTEC or The University of Engineering and Technology, needed a solution to get students interested in applying for an engineering program. They decided to start by changing a local problem. Lima is the second largest capital in the world set on a desert, so the lack potable water is a huge problem. Having in mind that the presence of rain is almost zero, but at the same time the atmospheric humidity is about 98%, this inspired them to build the first billboard that produces drinking water out of air.
Details
- Date: 21 February 2013
- Awards: 2
- Industry: Non-profit
- Media type: Ambient, Billboard
Credits(add credits)
- Agency: FCB Mayo, Lima
- Country: Peru
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