More then 60% of printed paper is thrown away after being read once. This reusable ink dissapears after 72 hours and leaves the paper white again. The idea came from doodling pens for kids. Soon maybe in all of our printers? Great idea by Cheil, Beijing!
Friends of Nature: Reusable Ink25
Related Posts
Awards won (add award)
Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
Leave a comment
Details
- Date: 16 February 2015
- Industry: Non-profit
- Media type: Direct Marketing
Credits(add credits)
- Agency: Cheil Opentide, Beijing
- Country:
China
Tip us
Do you have a tantalizing tip off for a hot scoop? Don’t delay, be our honorary informative and we’ll reward you!