Every year Amnesty publishes a report on the death penalty. To generate more awareness for this report and the inhumanity of the Death Penalty, Ogilvy & Mather Amsterdam created this film, featuring inmate Anthony Graves. The film shows his last day on Death Row.
Amnesty International: My Last Day7
Awards won (add award)
Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
Leave a comment
Do you have a tantalizing tip off for a hot scoop? Don’t delay, be our honorary informative and we’ll reward you!