Audi is sponsoring the US Ski Team at the Vancouver 2010 Winter Olympics, to communicate this they’ve made an evolving set of online films named “Truth in Motion”. “What does it take to be the best athlete in the world? A combination of passion, speed, precision, and determination”.
The documentary was shot by Anonymous Content director Brett Morgen with executive producer Rick Gentile.
The full documentary can be downloaded free on iTunes or viewed on Hulu.
Behind the scenes