Peugeot: Interactive Youtube video17

Tribu DDB, Panama was briefed to make a social strategy for Peugeot. They did not only make a Facebook,Twitter and Foursquare page, they also went on Pinterest, the best growing social platform of 2012..

A real fun print campaign was made for Peugeot. You have to smash really hard on the first page, the impact causes a little airbag on the next page to pop out. A great way to illustrate the way an airbag works.