To educate pedestrians in Curitiba, Brazil about the dangers of jaywalking, the Curitiba City Hall’s agency Master painted artworks on crosswalks all over town. The art peeled off to reveal the message ‘now that you’ve taken notice, use the crosswalk’.
Curitiba City Hall: Crosswalk Art22
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Details
- Date: 15 April 2011
- Industry: Government & Public Sector
- Media type: Outdoor
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