This lovely commercial shows us the will to fight against the odds, to defeat death, to succeed and win… just like Chilean miners did in 2010, with the support of a whole country (and the world) that united to bring them back to life. This same spirit, of hope and courage will travel in the soil of that mine to the practice ground of their team. 

Chile is playing the so called 'group of death'. Their miners show everyone that there is no reason to fear death, because death was defeated a long time ago at that mine.