Well that’s something you don’t see everyday.. Navarro Correas is an Argentinian wine, positioning itself as a wine created by artists. Together with Leo Burnett they created a structure with 1000 acrylic cells and an automated robotic mechanism, that would be filled with 6 different shades of wine. The cells were filled whenever a person sent a text message. In the end an image appears, you know who?
Navarro Correas Wine: Art with Wine7
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Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
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